Chathura Kularathna

Vroom’s Expectancy Theory Vroom’s Expectancy Theory discusses about three factors, expectancy, instrumentality and valence. Vroom believes that motivation and performance are inter connected and uses the three variables to further elaborate on it (Parijat & Bagga, 2014) . Figure 6 - Vroom's Expectancy Theory (Expert Program Management, 2019) The first phase is the expectancy where the employees believe that if they make an effort it will bring about the expected performance level. The next is the instrumentality where the employees believe that great performance will always bring about valued outcomes. The final phase is the valence where employees shows the importance of the rewards for them. This may differ from person to person based on their preference (Arslan & Staub, 2012) . Video 6 - What is Vroom's Expectancy Theory                                     ...

Importance of applying motivational theories to garment industry Importance of applying the motivational theories to garment industry can be identified as follows, Ø   Supports proper utilization of resources Garment is an industry where proper utilization of resources is considered to be essential in order to make sure that the process runs smoothly (Aina, 2014). Ø   Willingness and interest to work hard Motivated employees willingly engage in hard work. Motivation theories help in creating that hardworking and can-do attitude among its employees (Devikarani, 2014) . Ø   Supports in increasing productivity Motivational theories help in increasing the productivity through proper identification employee needs and desires (Haque, Haque, & Islam, 2014). Ø   Achievement of organizational goals Motivational theories support in taking the employees towards the desired organizational goals through proper evaluation and planning (William, ...

Motivational Strategies Motivational strategies should be applied by the managers in order to ensure the sustainability of the motivation which will empower its employees to stay disciplined to its organization and the management (Grace, et al., 2014) . Figure 8 - Motivational Strategies (Slideshare.net, n.d.) Employee Empowerment Employee empowerment consists of trusting, encouraging and providing enough authority to an employee to complete a task. It empowers the employees to complete a task making the maximum out of the authority that has been granted (Pradhan, et al., 2014) . Employee Empowerment can be seen as a common strategy in garment industry in Sri Lanka, especially as they produce in bulks, the management has given the selected employees the authority to carry out the production under minimum supervision (Rathnasooriya & Jayatilake, 2016) . Incentive Schemes Managers reward their employees as a means of appreciation towards the posit...